INTRODUCING THE CASTORE X FAI MULTI-YEAR KIT SUPPLY AND SPONSORSHIP PARTNERSHIP

INTRODUCING THE CASTORE X FAI MULTI-YEAR KIT SUPPLY AND SPONSORSHIP PARTNERSHIP

Kristin Kennedy-Brown - March 18, 2023

Introducing the Castore x FAI replica jersey - designed for comfort and style, made for Ireland. 

We’re thrilled to announce our multi-year kit supply and sponsorship partnership with one of the true giants of world football, the FAI. The deal sees us becoming the Official Kit Supplier and retail partner to the FIA. 

The highly anticipated partnership was off the back of the unveiling of the FAIs new brand identity, which was known to be the first update to the brand in almost 20 years. The Castore x FAI partnership has been acquired to enhance the level of customer experience for supporters on the FAI e-commerce platform. There will also be a focus on the physical retail and sports retail outlets to help to achieve a greater presence for the kit in both Ireland and globally. 

The new kit celebrates Ireland’s colours and honours the historic jersey, whilst ensuring it has the modernity required in today's game. The new national crest adorns the shirt, atop a sea of emerald green, trimmed with the national colours of white and gold. 

The replica jersey is engineered with moisture-wicking, a contrast colour V-neckline and laser cut under-arm ventilation for optimum breathability and support. 

Jonathan Hill, CEO of Football Association of Ireland said “This is an exciting time for the Association as we announce a new kit partner, a new shirt and a new crest for our international teams. In Castore we believe we have found an ambitious and forward-looking partner who share our desire to move forward confidently and positively into a new era for the FAI and Irish football. Importantly, this is a significant commercial deal for the Association which helps us in our core strategic objective of creating a more stable financial base for the business and for the game as a whole.”

Castore Founder Tom Beahon noted, “We are extraordinarily proud that Castore will have the honour of producing the iconic Ireland jersey until 2028 and we fully understand the responsibility we have to carry on that tradition and history. Along with our financial commitment to the FAI, we will invest significantly into the FAI’s e-commerce infrastructure, providing a best-in-class online shop for Ireland fans home and abroad and will align with the FAI’s strategic ambition to embrace digital technologies to better connect with all fans.”

Pre order your 2023 FAI home kit now. 

Designed for comfort and style, made for Ireland.